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What's in a name?

Jack Heuer wrote in his autobiography, "Jack Heuer: My Life",Replica Watches that he had been invited to the 12 Hours Race in Florida by the Sports Car Club of America in 1962 after he had lent a few Heuer pocket watches chronographs with split seconds to the organizers of race.

Sebring was the place for endurance racing in those years. Sebring was the place to be for endurance racing in those years.

Jack spent most of his time in the Ferrari pits. He was clearly a fan as he spent so much time in the pits that he got to know the Rodriguez brothers, and their parents. The brothers were Ferrari pilots that year.

Jack recounts a conversation he had in which the parents of the brothers told him that it was a good thing that their sons were young - Pedro at the time was 21 and Ricardo, 19 - because, if they were born earlier, they would have been able to take part in the dangerous race through Mexico, known as Carrera Panamericana Mexico. It was deemed the most dangerous race in the history of sports cars and had killed over 30 people over the course of five years. The race was cancelled in 1955 due to safety concerns. This decision was no doubt reinforced by Le Mans' disaster that same year."

Jack was first introduced to the word Carrera at Sebring, and it has clearly made a lasting impression on him. Jack writes: "I loved its sexy sounds, but also its many meanings. These include road,panerai replica watches racecourse, and career. It's all Heuer territory. "As soon as I returned to Switzerland, I registered the name under a 'Heuer Carrera'."